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How to Turn Your Company’s Culture Around

How to Turn Your Company’s Culture Around

Although most business owners, executives, and employees strive for positive company culture, many would have a difficult time defining it. The culture of a company is its collective personality. It also describes the environment in which employees work, the expectations and goals management expects them to achieve, and the values, ethics, and mission of the company. Unfortunately, it can make for an unpleasant work environment [...]
Long-Term Customer Relationships: Better for Them and Your Business

Long-Term Customer Relationships: Better for Them and Your Business

When you work as a sales professional, it's easy to think of customers as someone you just need to close a sale with. However, you should avoid that mindset if you hope to develop long-term relationships with customers that will return to you for multiple sales in the future. When you take the time to develop customer relationships, you're building the core foundation of your [...]